‘Tis the Season to Give Greater

Money moves: surveys estimate that the average American spends $1,000 on 15 gifts each year. If everyone purchased just one gift on their list from a mission-driven brand, that would drive over 16 billion dollars into the ethical economy, a benefit that goes much further than just gift giver and recipient. That’s why we’re encouraging you to give greater this season—greater ingredients, greater materials, greater standards, greater community—by supporting brands that serve a greater good.


We’ve partnered with five like-minded, ethical-luxury brands we love—Reformation, Vrai & Oro, Little Market, Girlfriend Collective, and Kosas—to take the guesswork out of your holiday shopping through helpful tips, fresh ideas, a not-to-be-missed giveaway, and exciting events all season.


When you give a product from True Botanicals, you’re giving back to the health of people and the planet. And from December 6th through December 13th, you can give back even more with our Give and Give Back initiative: for every product you purchase, we will donate one to Baby2Baby and the low-income families they serve. With your support, we’ll help mothers take care of themselves and their children with formulas that are safe and nourishing.


We aren’t just asking you to give greater—we’re pushing ourselves to as well. Here’s a glimpse at what some of True Botanicals team members are giving this season (let’s just hope their loved ones aren’t peeking).

Vrai + Oro Line Threaders Earrings
From: Hillary, Founder and CEO
To: My daughters Glyn and Kate
“They’re classic, modern and great for everyday.”

Reformation Never Let Me Go Sweater
From: Meghan, President
To: My sister Rebecca
“There is no such thing as too many chunky knits! The green will pop with her beautiful eye color, and I know this will become a winter mainstay in her wardrobe.”

True Botanicals Aromatherapy Blends
From: Lauren, Head of Marketing
To: My best friend Nazee
“It’s the perfect gift for a busy working mama of two who needs to stay calm and healthy, and should enjoy a little self-care at the same time.”

Girlfriend Collective Indigo Compressive Classic-Rise Legging
From: Margie, Product Manager
To: My sister Jenny
“She competes in a ton of Spartan races. She deserves some decadent leggings that look good and work well!”

Kosas Color Lip Color in Stardust
From: Maura, editorial
To: My mom Dorothy
“For the past few years, I have been on a mission to get every woman I know to wear this lipstick because I am convinced there is no one it won’t ridiculously flatter. It’s field research! I am certain that this almost-sheer, pinkish nude will become my mom’s go-to.”

Little Market Striped Sisal Basket in Black
From: Brooke, Graphic Designer
To: My husband Logan
“He tends to all our house plants and I'd love to gift him another one in this cool basket!”

Our luxurious self-care essentials are perfect for showing love to your friends and family, and to earth.