We have an unwavering commitment to championing your health and wellbeing, through innovations in the field of green science, where every functional ingredient serves a unique purpose to the vitality and vibrancy of your skin.
True Botanicals delivers irresistibly exquisite skincare with zero compromise on efficacy and safety. Every formula is created according to our synergistic PI4 philosophy - to regenerate, replenish, and repair your skin at the cellular level - without using fillers, synthetic chemicals, and no toxins - ever!
Each product is clinically validated for exceptional effectiveness, and independently certified to be safe, hypoallergenic, microbiome friendly and pregnancy-safe. Finally, we pour an addictively sensorial experience into every drop – so you come back for it, again and again.
We stop at nothing so you can be unstoppable - to empower you to embrace every part of who you are, your true nature, and that’s a powerful proposition!
Synergistic SkinScience® - Our 4 Dimensions of Plant Intelligence [PI⁴]
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PI¹ BioCompatible
Absorption
Size matters. Our formulations prioritize molecules small enough for your skin to easily recognize them and absorb them deeply into your skin, rather than just sitting uncomfortably on the surface. Superior absorption means superior effectiveness. You can feel our products working – plumping, nourishing, and delivering radiance from within.
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PI² BioActive
Potency
Sourcing from nature’s most potent molecules, our plant-based bioactive ingredients deliver concentrated therapeutic potency to regenerate, renew, replenish, resurface, restore, and repair your skin - maximizing cellular performance and delivering transformative results.
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PI³ BioHolistic
Multi-Sensory
We believe in the intricate connection between skin health and overall wellbeing. So every component of our products serves a purpose. From irresistibly captivating scents and exquisite textures to the calming colors and soothing feel on your skin. This is a multi-sensory experience that enhances your whole self.
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PI⁴ BioProtective
Safety
Our products are formulated to offer extreme protection in a world where daily exposure to toxins is unavoidable. Every ingredient is certified MADE SAFE which eliminates the use of 15,000 toxic ingredients. All True Botanicals products also certified Vegan, Cruelty-Free, EWG Verified, Microbiome-Friendly, and Pregnancy-Safe.
Always Safe.
Always Cruelty-free.
Always Sustainable.
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Our Values
Transparent
Like true nature itself, we’ve got nothing to hide, ever. We are completely open about our ingredients, sourcing, and effectiveness, which empowers our customers with knowledge and confidence.Radiant
We are here to illuminate, celebrate, and amplify the radiant beauty of our customers, beginning with their skin and connecting deeply within their hearts.Uncompromising
Like the powerful women we admire, we stand firmly in our convictions. We will never waver in our commitment to health, sustainability and efficacy, nor in the reverence we have for nature and our customers.Effective
Creating plant-powered skincare solutions that offer real, visible results is at our core. We also strive to effectively empower our customers with confidence, joy, and resilience to be their truest selves.
Envisioned By A Truth-Seeking Founder
True Botanicals was founded by Hillary Peterson, whose igniting moment of a cancer diagnosis led her on a truth-seeking mission:
To prove that products that prioritize the health of humans and the planet can be the most effective.
Guided by the world’s leading anti-aging scientists, green chemists and pioneers in sustainability, she founded True Botanicals – a company devoted to creating certified MADE SAFE® products that offer clinically proven performance for high-functioning skin, and are always good for you, the people you love and the planet.
Want more from Hillary?
Subscribe to her Substack: This Feels True